Cannes Lions 2021 Winners

Cannes Lions International Festival of Creativity, which was canceled last year due to the pandemic, met with participants online this year. According to the data announced by Cannes Lions, although awards were presented for both 2020 and 2021 this year, the total number of applications fell behind 2019, when the event was physically held.


On the other hand, after a year in which the whole world focused on digital, the categories with an increase in applications among creative works are digital. There was a 15 percent increase in Titanium Lions applications, a 14 percent increase in Social & Influencer Lions, and a 12 percent increase in Creative eCommerce Lions. The category with the highest increase in applications is the Film category with 2 thousand 726 applications.


Film Category

Grand Prix

CROCODILE INSIDE

LACOSTE

ICONOCLAST, Paris / BETC, Paris


NIKE: YOU CAN’T STOP US

NIKE

WIEDEN+KENNEDY, Portland


#WOMBPAINSTORIES

ESSITY

AMV BBDO, London



Glass Category

Grand Prix

I AM STARBUCKS VMLY&R BRAZIL, São Paulo



Sustainable Development Goals Category

Grand Prix

THE 2030 CALCULATOR DOCONOMY DOCONOMY, Stockholm / FARM, Stockholm



Titanium Category

Grand Prix



Radio & Audio Category

Grand Prix

SICK BEATS WOOJER AREA 23, AN FCB HEALTH NETWORK COMPANY, New York



Creative Business Transformation Category

Grand Prix

ACT FOR FOOD

CARREFOUR

MARCEL, Paris



Innovation Category

Grand Prix

DEGREE INCLUSIVE

UNILEVER

WUNDERMAN THOMPSON, Buenos Aires



Creative eCommerce Category

Grand Prix

TIENDA CERCA

ABINBEV

DRAFTLINE, Bogota


RAISING PROFILES

THE BIG ISSUE & LINKEDIN

FCB INFERNO, London



Creative Effectiveness Category

Grand Prix

NIKE CRAZY DREAMS

NIKE

WIEDEN+KENNEDY, Portland



Mobile Category

Grand Prix

NAMING THE INVISIBLE BY DIGITAL BIRTH REGISTRATION

TELENOR PAKISTAN

TELENOR PAKISTAN, Islamabad / OGILVY PAKISTAN, Islamabad



Brand Experience & Activation Category

Grand Prix

TRUE NAME

MASTERCARD

McCANN, New York



STEVENAGE CHALLENGE

BURGER KING

DAVID, Madrid / DAVID, Miami



Film Craft Category

Grand Prix